Trends for Spring and Summer 2010

Bev — Fri, 29 Jan 2010 16:09:06 +0000

Our buyers have just returned from market with exciting news about what’s in for spring and summer 2010! The current trends range from soft, feminine fashions to tough, chic styles tinged with studs. Many styles, like leggings and “boyfriend” tops, are sticking around, so you can easily stay at the height of fashion simply by adding a few key pieces that reflect the newer trends.

Look for lots of ruffles, tiers and layers in addition to fabulous new fabric textures in solids or prints. Embellished and beaded necklines are hot, and some dresses and tops even have attached and removable necklaces. The “boyfriend” blazer continues to be a wardrobe staple and is a simple way to look chic. Another continuing trend is tunics over leggings, skinny pants or shorts. Solids are no longer a requirement for bottoms! You’ll see skirts and pants in all varieties of prints.

Don’t get us wrong, classic black & white and neutrals are still very strong, but they are anything but boring with new graphics, geometric prints, zebra stripes and polka dots. The little black dress has now got zing! When it comes to prints, it’s all about rich florals, novelty prints in fun hues, and abstract patterns mixed with animal prints.

As always, you’ll find exactly what you need to keep you in style at Merra-Lee, Boutique 15 and The Meeting Place in the heart of historic downtown Geneva, IL, where we promise to keep a fresh selection of fashion merchandise flowing into our stores. Our clothing collection includes styles from top designers, such as Alberto Makali, Curio, Fresh Produce, Karen Kane, Samuel Dong and Tribal.

Spring and Summer 2010 Fashion Do’s:

Colors: Happy

Blues/turqs, pinks/fuchsias, greens/limes, oranges/corals, white, yellow, sorbet shades, neutrals

Patterns/Prints: Fun

Black/white geometric, florals, abstract, animals, dots, stirpes, ombre

Fabric: Interesting

Texture, brocade, jacqard, burnout, eyelet, lace memory, crumpled, crinkles

Knits:

Draped jersey, modal, rayon/spandex, cotton & cotton blends, flat and ribbed with new details

Details:

Ruffles, layers, tiers, draping, crochet, embroidery, beads, jewels, stones, studs, exposed zippers, cut outs, uneven bottoms, rouching, scrunching, fabric interest

Styles:

Shorts: City length or short

Pants: Skinny, crop-ankle-capri, soft pleats, harem

Skirts: All lengths

Tops: “Boyfriend” shirts, tunics, peasant, tees

Knits: New stitches, light and airy, vests, cardigans, fresh details, lots of jersey knits

Jackets: Boyfriend, vest trench, cropped, toppers, zipper & rouched details.

Fabulous Fall and Winter Coats

Bev — Thu, 17 Sep 2009 20:20:22 +0000

Just because you’ll soon be forced to bundle up in the great outdoors doesn’t mean you have to cover up your fashion sense. Show the world your style on the outside with incredible new fall and winter coats from Fantazia, Lee Anderson and Samuel Dong.

You can find the most popular styles from these top designers right now in The Meeting Place and Boutique 15 at 13 & 15 South Third Street in downtown Geneva in Chicago’s western suburbs, from the ever popular Samuel Dong Bubble Coat to their newest sensation, the Ruffle trench coat. Lee Anderson coats, such as the popular Fairway, are like works of art that you wear. The Scribble Coat is pictured above.

Warm up to The Merra Lee Shops and get yourself something pretty for this fall and winter.

Merralee Behind The Scenes » coats

Trends for Spring and Summer 2010

Fabulous Fall and Winter Coats